Welcome to Suzuki Plaza

Since founded in 1909 as a loom maker and incorporated in 1920, with its watchword "Providing value-packed products", Suzuki has been focusing on craftsmanship for the benefit of its customers.
Since then, a lot has changed at Suzuki-the company has branched out into motorcycles, automobiles, and outboard motors, manufacturing and selling its products around the world. One thing that hasn't changed is the craftsmanship.
As you walk through Suzuki Plaza, you walk through the different stages in Suzuki's history, represented by the many different products the company has made over the years, as well as an exhibit showing a modern production line for cars.

Facility overview

Entering the facility Reservations only (make reservations by online)
Hours 9:00 AM - 4:30 PM
Closed Monday, New Years, Summer break, etc.
Admission free
Address 1301 Zora-cho, Minami-ku, Hamamatsu City, Shizuoka Prefecture
Tour method Visitors may walk around freely
Time needed Around 1.5 hours (recommended time)
What to beware of during visits •Touring the facility after consuming alcohol is strictly prohibited.
•The entire facility is a no smoking zone.
•Visitors are asked to refrain from consuming food or drinks outside the designated area.


We provide English version of a brochure for those who speak languages other than Japanese. You can download a PDF from here.

Floor map

3F | A Walk Through Suzuki's History

Originality 1909〜1945

This corner focusses on Suzuki’s loom with a history of around 40 years since the company was founded, including a display of the pedal-driven loom that moved the shuttle box up and down invented by Michio Suzuki, the first president of the company.

Exhibits on display at this booth
1910 Bobbin winder
1910 First loom mounted with equipment to raise and lower the shuttle box (reproduction)
1910 Skein winder
1930 Creel
1930 M-type sectional warping machine
1930 Leasing machine
1930 A44 One-shuttle loom
1940 A60 Single-sided four-shuttle loom
1955 A46 Single-slided four-shuttle loom
1961 Reeding machine

The pioneering spirit and hard work(1946~1963)

In this corner, movies and other exhibits are shown on how the company broke into the automobile industry based on the technology cultivated in the loom industry during the period of restoration after the war. At the same time, car models of which there are only a few in existence today have been restored to an almost brand new state and placed on display.

Exhibits on display at this booth
1950 A66 Loom (Jacquard loom)
1950 Punching machine
1950 Pirn winding machine
1950 A44 Single-sided four-shuttle loom
1950 Pirn winding machine
1955 A56 Single-sided four-shuttle loom
1952 Power Free E2
1953 Diamond Free DF
1954 Colleda CO
1954 Mini Free MF-1
1955 Colleda COX
1956 Colleda 250TT
1956 Diamond Free DF (Vehicle that traveled through Asia-Europe)
1957 Colleda ST-3
1958 Suzumoped SM-1
1958 Colleda TM
1959 Colleda SelTwin SB
1959 Colleda ST-6A
1960 Selpet MA-1
1960 Colleda 250TA
1961 Selpet MD
1961 Colleda 250TB
1962 Selpet 80K10
1962 Colleda 125SK
1963 Selpet 50M30
1955 Suzulight SD
1955 Suzulight SL
1955 Suzulight SS
1959 Suzulight TL
1961 Suzulight Carry FB
1962 Suzulight Fronte TLA
1965 Suzulight Fronte FEA-2

The period of action(1964~1977)

With the arrival of the age of personal automobile ownership during the period of rapid economic growth, a wide variety of cars were developed in response to the diversity of needs, and they have been placed on display along with the famous motorcycles of yesteryear, which were packed with so much advanced technology that Suzuki came to be renowned for them.

Exhibits on display at this booth
1962 RM62 (#2)
1965 B100
1965 SPORTS 80K11
1965 T20
1966 U50
1967 Scrambler TC250
1968 SPORTS AS50
1968 T500
1969 Wolf T90
1969 K100
1970 TS90 Hustler
1970 Suzuki Cycle
1971 GT750
1972 TS50 Hustler
1972 GT380
1974 RH250
1974 Van Van RV125
1974 RE-5
1975 Suzuki Vancle
1975 MiniCRO50
1975 RL250
1976 RM250
1976 GS400
1976 TS400 Hustler
1977 Mame-Tan 50
1977 Van Van RV75
1965 Suzulight Carry L20
1965 Fronte800
1966 Suzulight Van FE
1967 Fronte360 (LC10)
1968 Fronte360SS (LC10)
1970 Jimny LJ10 (Initial Model)
1970 Carry Van L40V Expo Electric Car
1970 Fronte71
1971 Fronte Coupe
1972 Jimny LJ20
1973 Fronte LC20
1973 Fronte Hatch (LS20)
1976 Fronte7-S
1979 Cervo hydrogen vehicle
Outboard Motor etc.
1966 Outboard Motor D40
1969 Outboard Motor DT70
1978 Motor Chair Z602

The period of innovation and contribution(1978~1985)

This corner focusses on the birth of the minicar, Alto, which underwent innovative modifications as the result of being struck by two oil crises, and the originality of Suzuki’s overseas expansion which even contributed to the economic growth of the country.

Exhibits on display at this booth
1978 GS750E
1979 EPO PV50
1980 Susie
1980 GS650G
1980 DR400S
1980 Youdy Mini
1981 Birdie 50
1982 XN85
1982 WOLF
1982 LOVE
1982 GSX400FS Impulse
1983 RG250Γ
1983 GS250FW
1983 GR650
1983 GN125E
1983 RAN
1983 GSX400FW
1984 Van Van RV50
1984 GSX-R
1985 RG400Γ
1985 GSX-R750
1985 DR600R DAKAR
1986 GSX400X Impulse
1986 RB50 GAG
1986 TS50 Hustler
1986 VS750 Intruder Extra Limited
1986 Mollet
1986 GV 1400LXE Cavalcade
1987 Hi-R
1987 GSX-R1100
1989 SEPIA
2000 GSX-1100S KATANA
1979 Alto (Initial model)
1979 Fronte
1979 Jimny55 SJ10
1981 Jimny SJ30
1983 Mighty Boy
1984 Cultus (Initial model. Same type as export vehicles for Canada.)
1985 Alto Asami Special (Second-generation)
Outboard Motor etc.
1965 Outboard Motor D55
1977 Outboard Motor DT5
1977 Outboard Motor DT25
1983 LT125D
1983 ALT125D
1987 Outboard Motor DT200 EXANTE
1994 Outboard Motor DF9.9
1998 Outboard Motor DF60
2006 Outboard Motor DF250
2006 Outboard Motor DF300
2014 Outboard Motor DF200AP

The period of challenge(1986~)

This corner focusses on Wagon R, the pioneer of the current tall miniwagon, and the world strategic model, Swift, among Suzuki’s other main products. Also on display is the history of Suzuki’s challenge to develop new technologies, including hybrid vehicles and fuel cells.

Exhibits on display at this booth
1988 RGV500Γ(Works) Vehicle that participated in the WGP 500
1991 Bandit 400V
1991 DR800S
1991 SW-1
1992 GSX-R750
1996 Let's
1998 Skywave (Burgman)
1999 Hayabusa 1300
2003 Choinori
2012 e-Let's
1987 Alto Works
1987 Fronte (Same type as vehicles produced in India, China and Pakistan.)
1988 Vitara (EltonJohn model)
1988 Cervo
1989 Cultus (Second-generation model. Same type as vehicles produced in Hungary, India and China.)
1990 Alto (third-generation) Slide Slim
1991 Cappuccino (Initial Model)
1993 Wagon R (Initial Model)
1995 X-90
1997 Wagon R Wide
1998 Kei (Initial Model)
1999 Every +
1999 Wagon R +
2001 MR Wagon
2003 Wagon R-FCV (Fuel cell vehicle)
2003 Twin (Hybrid)
2004 Swift (Initial Model)
2011 Q-concept
Outboard Motor etc.
1985 Senior Car (Initial Model ET-11)
1986 LT 250R
1986 Suzuki Snow Shoot SS555
1988 LT 50J
1988 Motor Chair MC13
1997 Outboard Motor DT200EFI
1999 Generator SV900H
1999 Generator SE700A
2006 MIO
2015 Senior Car ET4D
Special Exhibitions
2013 Carry
2018 Super Carry
2019 Every with COMBI

2F | Suzuki's International Business


Here, visitors can see the “development” process, including planning, styling, designing and testing before cars are manufactured at the factory.
A meeting held on the planning of a car, and a styling room where a designer is drawing sketches have been recreated. There is also a full-scale model (clay model) that has been made during the styling process. Meanwhile, real cars and video records have been placed on display in the “designing and testing” corner.


Visitors can see the “production” process at our factory. We have a 3D Theatre for showing how cars are made through real, three-dimensional movies, and a display of a full-scale model of a recreated assembly line, offering visitors an experience as if they were touring the real factory.

Suzuki’s expansion throughout the world

Centred on “World Adventure,” an open theatre that focusses on Suzuki’s craftsmanship overseas, and the cultures of those countries, this corner looks at domestic and overseas production centres, the company’s environmental initiatives, and social contribution activities through easy-to-understand panels.

Our Enshu

This corner focusses on the culture, industries and history of the Enshu region on the outskirts of Hamamatsu City where Suzuki’s Head Office is located. A huge aerial photo covers the entire floor, and panels explain the “great craftsmen” of Enshu, while there is also a grand diorama on display of the Hamamatsu Festival, held in May every year. The activities of the Hamamatsu Air Base of the Japan Air Self-Defense Force have also been introduced, due to the fact that Hamamatsu is the place where the Japan Air Self-Defense Force began.

1F | Information desk

There are displays of cars and motorbikes that are currently on the market, and there is also an automatic vending machine selling original goods.

Make reservations here

Anyone is welcome to take part in tours. Feel free to make a reservation.